AdStreet Hosts Soft Launch of Pakistan’s First-Ever Marketing & Advertising Marketplace App
A moment for the country’s marketing and advertising landscape as AdStreet officially soft-launched its digital marketplace app in…
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An AI video ad is making a splash. Is it the future of advertising? : NPR
A 30-second ad for Kalshi, an online trading service, presents a string of characters in wild scenarios making…
Jack Draper boils over and smashes advertising screen in defeat at Queen’s | Tennis
While Jack Draper spent the past week trying to find rhythm and comfort in his first grass tournament…
Selling style: Kroehler’s advertising power on display at Naper Settlement
Naper Settlement’s new exhibit, “Selling Kroehler,” is a blast to the past, showcasing the history of the Kroehler…
UK watchdog criticises ‘offensive’ portrayal of older people in adverts | Advertising
An elderly man fires off a tirade at a child who has asked “grandad” to return a mud-covered…
EXL exec Nasasimha Kini on how AI can supercharge growth
EXL Services is making its big debut at Cannes Lions– even though the company has been around for…
B.C. targets 3 U.S. states with advertising blitz to recruit doctors, nurses
Descrease article font size Increase article font size The British Columbia government has begun an advertising blitz in…
CCP Approves Foreign Acquisition in Advertising and Media Firms
The Competition Commission of Pakistan (CCP) has granted approval for three separate merger transactions, allowing Berkeley Square Holding…
Why Brand Advertising Matters For Paid Media Performance
The twin forces of disrupted attribution and changing user behavior are reshaping how audiences discover brands. Google’s mass…
TikTok breached digital advertising rules, European Commission says – POLITICO
TikTok is the second platform to receive a warning from the EU under the Digital Services Act (DSA),…
Plans for giant video ads on Elizabeth line spark backlash over ‘bombardment’ fears
In addition to its plans for the Elizabeth line, Global has said it also wants to transform the…
End Of Advertising Industry? Zuckerberg’s Radical Plan Of Meta AI Taking Over Revealed
Quick Take Summary is AI generated, newsroom reviewed. Meta CEO Mark Zuckerberg claims AI could overhaul the advertising…
How AI Is Changing The Way We Measure Success In Digital Advertising
Success in PPC has historically been measured using performance indicators like click-through rates (CTR), cost per acquisition (CPA),…
Robert Irwin strips down to his briefs in Bonds underwear ads
Robert Irwin is ready to show his snake. The 21-year-old son of late “Crocodile Hunter” star Steve Irwin…
Canada advertising opposition to tariffs on American billboards
Breadcrumb Trail Links News Canada ‘We need to send a message to the American people, for them to…