The Bengaluru-based company introduced Assure on the Google Play Store on September 17 last year, with its last update in December.
A business war between Bengaluru-based food delivery company Swiggy and Deepinder Goyal’s Zomato has intensified as Swiggy launched its business-to-business (B2B) platform, Assure, to compete with Zomato’s Hyperpure solution. Assure supplies kitchen essentials to restaurants, hotels, and caterers. The Bengaluru-based company introduced Assure on the Google Play Store on September 17 last year, with its last update in December. The platform has been rolled out by Swiggy’s subsidiary, Android Scootsy.
Swiggy vs Zomato:
As per the App, Assure offers, “locally sourced, high-quality, and fresh ingredients”, following the hygiene standard from sourcing to deliver. It is a “comprehensive solution for all kitchen needs,” it added.
Swiggy has introduced a new standalone app called the kitchen supplies solution, adding to its lineup of applications. This collection also features Snacc, a fast food delivery service; Pyng, a marketplace for professional services; and Instamart, which offers quick commerce options.
It is worth noting that, earlier this week, the Bengaluru-based food delivery service stated that Instamart has expanded to 100 cities across India, because of the increasing demand for 10-minute deliveries, particularly in tier II and III markets.
Instamart’s net loss for the October to December quarter increased to Rs 799 crore, compared to Rs 574 crore during the same period last year.