Plant-based food brand Happiee is unveiling a new Lion’s Mane Mushroom product for UK shoppers that takes inspiration from recent social media trends. Arriving in ‘Original’ and ‘Teriyaki’ flavor options, the new 180g packages harness the health benefits of lion’s mane while providing consumers with a meat-free meal to enjoy at any time of day. Marketed as an alternative to chicken, beef, and plant-based meats, the new products contain 4.1g of protein, 2.8g of fiber, and 0.9g of sugar per 100g, providing plenty of beneficial nutrients to consumers.
Happiee also sells Breaded and Plain ‘Shrimpiee,’ ‘Calamariee,’ and ‘Squidiee’ products, replicating iconic seafood flavors while considering vegan and plant-based shoppers that make up a significant percentage of UK consumers.
Happiee also supports on-pack QR codes that deliver educational content and meal inspiration, aligning with consumer demands for whole-food plant-based products.
Image Credit: Happiee