New research shows 71 percent of Gen Z plan spontaneous summer road trips, with a popular Scottish trip named one of the UK’s best
As staycations continue to grow in popularity, new research suggests 71 percent of Gen Z plan to embark on spontaneous summer road trips to discover trending travel and food destinations.
With the UK’s weather proving increasingly unpredictable, fluctuating between heatwaves and sudden downpours, road trips are becoming an appealing way to enjoy the season on flexible terms. From winding coastal routes to dramatic highland passes, Britain is home to some of the most scenic drives in the world.
Dan Doherty, Insights Manager at family holiday specialists Away Resorts, has highlighted five unforgettable routes that showcase the best of the UK’s natural beauty.
1. North Coast 500, Scotland
Covering over 500 miles, the North Coast 500 is a circular route around the northern Highlands that starts and finishes in Inverness. Known for its dramatic landscapes, the route takes in everything from secluded white-sand beaches and rugged cliffs to historic castles and serene lochs.
Highlights include the hairpin bends of Bealach na Bà, the haunting ruins of Ardvreck Castle, and the crystal-clear waters of Achmelvich Bay. Travellers are encouraged to spend several days exploring the region’s remote beauty, from sampling fresh local produce and whisky to spotting wildlife on a sea safari.
Doherty described the route as “truly unique and life-changing,” with the trail weaving through Wester Ross, Caithness, Sutherland and the Black Isle before returning to Inverness.
2. Cheddar Gorge, Somerset
One of the UK’s most visually striking short drives, Cheddar Gorge cuts through Britain’s largest gorge, with limestone cliffs reaching 137 metres on either side of the road. Though the drive spans just a few miles, it’s packed with breathtaking scenery and opportunities for detours.
Movie fans will also recognise it as the setting for Danny Boyle’s 28 years later, serving as a scenic backdrop for gruesome zombie attacks.
Travellers can explore the famous Cheddar caves, enjoy cliff-top walks, or sample the region’s renowned cheese. The surrounding Mendip Hills provide even more quiet countryside views.
Kirkstone Pass, Lake District
For those craving mountain views, the Lake District’s Kirkstone Pass is the highest road in the region open to traffic. Linking Ambleside and Patterdale, the narrow route climbs to 1,489 feet and offers panoramic views of fells and lakes.
The road is especially beautiful during early morning or late afternoon when the landscape glows in golden light. The nearby Kirkstone Pass Inn, dating back to the 15th century, is a welcome stop for refreshments.
Atlantic Highway, Cornwall and Devon
Stretching from Barnstaple to Newquay, the Atlantic Highway follows the A39 along the north coast of Cornwall into Devon. The road delivers a mix of sea views, countryside, and picturesque towns like Padstow and Bude.
Travellers will find ample opportunities to pause for coastal walks or a classic Cornish ice cream. The section between Tintagel and Port Isaac is particularly scenic, offering glimpses of the Atlantic Ocean and plenty of myth and history.
Snake Pass, Peak District
Connecting Glossop and Sheffield, Snake Pass runs through the Peak District National Park and is known for its winding nature. The route crosses moorland and offers stunning views of Ladybower Reservoir and surrounding peaks. Named after the sinuous road, once used as a coaching route, it comes alive in summer as the green hills roll out in every direction.
Commenting on the appeal of road trips, Doherty said: “With the rise of staycations and a growing appetite for more flexible, weather-proof travel options, road trips provide the perfect way to explore at your own pace.
“Whether you have a day or a week to spare, scenic road trips are the perfect way to explore the UK’s natural beauty. From spontaneous detours to peaceful viewpoints, travelling by car lets you enjoy the journey without the stress of crowds or fixed schedules.
“These routes offer the freedom to roam with the comfort of staying close to home, making them ideal for a relaxed and memorable summer escape.”