A Singapore-based data-driven programmatic and interactive advertising platform announced the launch of its “Pakistan Gaming Growth Program 2025”.
This initiative aims to provide Pakistani game developers with tailored tools, expert insights, and cutting-edge solutions to fuel growth and innovation in the region’s burgeoning gaming industry.
With Pakistan’s gaming sector experiencing unprecedented expansion, Mintegral, the organizer of the contest, is committed to fostering local talent and elevating the ecosystem by equipping developers with the skills and strategies necessary to thrive globally. Key Program Offerings
The Pakistan Gaming Growth Program 2025 includes:
User Acquisition Strategies: Advanced insights into capturing and retaining players effectively.
Monetization Mastery: Techniques to maximize revenue while delivering optimal player experiences.
Attribution Solutions: Utilization of an easy-to-use attribution tool, Solar Engine, to refine campaigns and achieve superior ROI.
To ensure maximum impact, Mintegral specialists will visit participating studios in Pakistan, offering on-site training tailored to specific business challenges. Eligibility and Incentives The program is open to all gaming studios in Pakistan, companies using Mintegral’s monetization services, as well as studios committed to attending in-depth training sessions and workshops led by Mintegral.
Participants will receive exclusive benefits, including:
- A $10,000 credit line for studios committing to a year-long subscription to Mintegral’s Solar Engine, provided they already use Mintegral’s monetization tools.
- Free attribution services through the Solar Engine platform, adding exceptional value for participating developers.
Why Pakistan?
The Pakistani gaming industry is emerging as a vibrant hub for creativity and talent. Several key factors underscore the timeliness and necessity of this initiative:
Sustainable Market Growth & Expanding User Base: The mobile games market in Pakistan is projected to grow by 2.64 percent annually, reaching a market volume of US$59.59 million by 2029, according to Statista.
The number of mobile game users in Pakistan is expected to reach 49 million by 2029, indicating a significant increase in user engagement.
Increasing Internet Penetration & Youthful Demographics: Pakistan’s internet penetration rate stood at 45.7 percent at the start of 2024, with internet users increasing by 24 million (+27.1%) between January 2023 and January 2024, according to DataReportal’s Global Digital Insights. With a median age of 20.7 years, Pakistan has a predominantly young population, providing a robust consumer base for mobile games.
Khai Le, Director of Sales, APAC at Mintegral, said: “Pakistan is a key market for Mintegral’s global expansion strategy. Through this program, we aim to empower Pakistani developers with the tools and expertise needed to scale their games locally and globally.” Interested developers must submit a detailed application form outlining their studio’s current operations and goals. Applications are open until January 31, 2025.
The post Pakistan Gaming Growth Program 2025 Launched to Empower Local Developers appeared first on ProPakistani.