With countless celebrity beauty brands flooding the market, Not Beauty by SZA stands out for its functional, feel-good, and long-lasting formulas. “There was nothing that existed that did that much for me and also made me feel moisturised,” SZA shared in a statement, “Not Beauty wasn’t about me trying to enter the beauty market, it’s about me filling a need, it’s about me needing something that lasted as long as my show, as long as my conversation, as long as my date.”
SZA is introducing Not Beauty to fans and beauty lovers with a trio of vegan, cruelty-free lip glosses that have been in development for years. Uniquely, the hard-working, plumping and moisturizing Flesh, Strawberry Jelly, and Quartz shades come in wood-textured packaging.
Soon, Not Beauty’s lineup will expand to include lip stains, liners, and creams for replicating SZA’s signature layered lip look.