Natural Light has introduced ‘The Neighborator,’ a double-sided beer refrigerator designed to be installed along the fence line separating neighbors’ yards. This campaign aims to encourage stronger community connections during the holiday season by transforming a traditional boundary into a shared space for interaction.
As part of the initiative, one participant will win ‘The Neighborator’ along with a year’s supply of Natural Light beer, providing a unique way to enhance neighborly relationships. Moreover, the campaign “highlights the importance of fostering connections, regardless of the current dynamic between neighbors.”
Eligible participants “aged 21 and older can enter the giveaway until December 20 by following Natural Light on Facebook, Instagram, or X and commenting on the promotional post with their reasons for deserving this prize.” Ultimately, the campaign emphasizes togetherness and shared experiences as central themes for the holiday season.
Image Credit: Natural Light