Known for stylish, high-quality hair accessories, Emi Jay has built a loyal following through retailers like Revolve, Anthropologie, and Fwrd. Now, the brand is stepping into Sephora’s ‘Next Big Thing’ wall display, highlighting both accessories and its expanding hair care range. The collection includes bestsellers like the ‘Angelstick,’ a sleek styling essential that has seen impressive year-over-year growth, and the ‘Hydrating Hair Mask.’ The Sephora launch also introduces the brand-new ‘Aura Hair Mist,’ designed to add shine and scent in a single spritz.
This collaboration brings Emi Jay closer to new customers and cements its place as a rising name in the hair care space. With more seasonal launches on the horizon, the brand’s presence at Sephora is just the beginning.
Image Credit: Emi Jay