The Costa Coffee ready-to-drink (RTD) range has been given an overhaul by the brand to help keep it in line with consumer tastes and lifestyle preferences, and is now making its way to the market in the UK. The coffee range has been enhanced with Lattes that put a smoother, silkier recipe in the spotlight that’s achieved with the brand’s Signature Blend coffee. The range also includes the new Creamy Tiramisu Frappé and the Double Shot + Caramel that are each perfect for satisfying preferences for sweet coffee-based beverages.
Associate Director, Commercial Development, at Coca-Cola Europacific Partners GB (CCEP) Helen Kerr commented on the Costa Coffee ready-to-drink (RTD) range saying, “Whether it’s grabbing a chilled coffee with a meal deal or stocking up on multi-serve formats at home, we’re helping retailers unlock sales in a category that’s got massive growth potential. With strong foundations, a range that caters to all consumer need states from low to medium and high caffeine intensity, and renewed energy behind the brand, we’re well placed to deliver sustained growth in chilled coffee for our customers.”