Concert culture reinvigorated all ages’ love of making friendship bracelets and WeCool Toys created Jelly Bands as a simpler way for kids to snap, mix, and style endless designs.
Scented Jelly Bands packs come with 200 beads to make up to 12 bracelets. Kids can look forward to customizing their own wearables by snapping beads with letters, shapes, and more.
At the upcoming Toy Fair New York, WeCool Toys’ Jelly Bands will make its debut, introducing more than just an interactive jewelry-making experience for kids. “Jelly Bands are more than just bracelets—they’re a movement,” said Jim Downey, CEO of Paladone & WeCool Toys, “With their fun snap-together design and limitless customization, they bring creativity and self-expression to the next level.