Native is elevating the personal care category with its new Moisturizing Body Wash collection, launching February 1st with a lineup of six nature-inspired fragrances. The innovative formula features naturally derived shea butter and delivers four times more moisturizing benefits compared to leading competitors, while maintaining a clean ingredient profile free from sulfates, parabens, and petrolatum. Each variant in the collection, priced at $12.99, contains just 12 ingredients, demonstrating the brand’s commitment to simplified, effective formulations.
The collection showcases Native’s sophisticated approach to fragrance development through unique combinations like Night Jasmine & Walnut and Lemon Balm & Bamboo. Each scent profile has been carefully crafted to evoke specific sensory experiences, from the cozy warmth of Shea Butter & Almond to the refreshing burst of Peach & Orange Blossom.
Image Credit: Native